AV Signage want to give you everything you need to make your remote working effective, productive, and engaging and as easy as possible. That’s why no matter where you are, you can always count on videos to stay connected and redefine how your company communicates with S.P.E.A.K:
S – Share
The best way to stand out is to create something new and refreshing for social media. You need content that engages, entertains and informs the audience, and the video content just happens to be the best medium to achieve that. Statistics show that 55% of people watch videos online every day, and social media videos generate up to 1200% more shares than texts and images combined. These numbers should tell you everything you need to know about video content marketing.
P – Promote
Video is perfect for promotion as it can serve as multi-channel marketing, and is often the most memorable medium. Promotional videos work because consumers associate positive feelings with a business and product after watching a video that was able to keep their full attention. InternetRetailer tells us consumers are 85% more likely to purchase a product after watching a video of that product. A detailed product description and countless pictures of a product cannot describe a product as well as a promo video can.
E – Engage
You just have to figure out what your overall objective is, and how are you going to achieve those results. Creating unique, refreshing and engaging video content comes easy if the objective is clear. That video can be a simple brand message, product reveal, customer review, or anything else that may help your potential customers. HubSpot’s study showed that 54% of consumers would love to see more video content from the brands they follow.
A – Affordable
According to wyzowl, The average cost for a 60 second explainer video is £6495.27. However, at AV Signage, we pride ourselves on our affordability. A 90 second video is £149, that’s 43 times cheaper than the average cost. For more information on pricing, check out our prices page at https://avsignage.co.uk/prices/ or download our pricing PDF from https://avsignage.co.uk/resources/
K – Knowledge
Video is key when it comes to retaining information. Using pictures and words together promotes greater information recall. Specifically, after 3 days, we tend to remember 10% of the information we saw in word format whereas we tend to remember 65% of the information we saw in both picture and word formats. This is because it is immersive storytelling, making video a fantastic medium for company training and updates.
If you would like to use video to effectively work remotely, contact us on 0333 241 3003 or email us at firstname.lastname@example.org to redefine how your company communicates!